Have you ever wondered how to reach the seemingly unreachable influencers in your space before? (I'm talking about the Marie Forleo's of your industry here). I certainly was curious how to do so as well, and I wanted to learn how to do this in a very genuine way so that it wouldn't be a transactional thing - instead it would be the start of a relationship.

 

As luck would have it, my special guest today - Peter Kowalke - has shared his insiders journey of connecting with influencers and sustaining the newly formed relationship in a somewhat surprising manner - through content creation!

 

What the whaaaat? "How is that relevant?" you ask?

 

Think about it, your influencer of choice became that way because they showed up consistently for their audience to make a difference, come rain or shine. So it's only natural that they'd want to connect with someone who's been in their past shoes, right? And believe it or not, consistent and quality content creation is how you can get there.

 

But for many of us solopreneurs, the ideas for the content well can become DRY veryyyyyy fast, so how can you easily handle the upkeep without dropping in quality? The answer is inside this episode my friend!

So if you want to feed 2 birds with one scone (mhmm, this version of the phrase is way friendlier to animals!) when it comes to both connecting with influencers AND consistently coming up with new content ideas to continually show up, be sure to tune into this one!

 

For all the links and references in this episode, head to: www.MaikeeTsang.com/podcast/036 for the show notes.

Podden och tillhörande omslagsbild på den här sidan tillhör Mai-kee Tsang. Innehållet i podden är skapat av Mai-kee Tsang och inte av, eller tillsammans med, Poddtoppen.