Today on Let’s talk shop, I speak with Julie Driscoll and Karin Hausmann from Hyve, the organisers of Spring and Autumn Fair.
Spring Fair is the UK’s largest home and gift trade show.
Julie, Karin and I meet online to hear all about the new Spring and Autumn Fair Online marketplace that is launching on the 4th May. When it launches, Spring and Autumn fair will become an all year around digital marketplace supported by the live events and buyers will be able to register and go through a vetting process to connect and buy from registered brands straight on the platform.
We talk about the marketplace, trends in the home and gift industry and what buyers are looking for as well as Autumn Fair.
Julie Driscoll, Managing Director UK Retail
Julie Driscoll is the Retail and Fashion Managing Director at Hyve Group plc. Uniting key stakeholders behind ambitious omnichannel strategy informed by customer intelligence is how she inspires and empowers organisations. Julie is a board director of the AEO and sits on various other advisory boards and committees including the NEC, the Association of Suppliers to the British Clothing Industry and the Giftware Association and is a judge for various awards. She recently completed an MBA from Imperial College Business School where she was awarded the prestigious scholarship for ‘most inspiring business leader’ with a specialisation in digital business transformation.
Karin Hausmann, Digital Marketing Director
Karin joined Hyve in 2017 and has held various global senior marketing roles in the business. She is passionate about reaching and connecting communities online and was heavily involved in the company’s pivot to digital in 2020. Karin and her team have been driving the digital marketing agenda and know how to deliver online traffic and engagement to an event or platform. As part of her remit, Karin is now managing the launch of the Spring & Autumn Fair Online Marketplace.
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