Rough Cut

Uptin Saiidi: What Works on Social Media

Uptin Saiidi was a multimedia journalist for CNBC for 7 years based in Singapore and Hong Kong. His videos about business and tech like this one about Singapore's Airport and this one about 'digital nomads' have received millions of views on Facebook alone. Uptin recently left CNBC and moved to LA to develop his own channels. His family is from Iran and he grew up in Reno.

In this episode, Uptin shares why he thinks some videos go viral on social media, how legacy media companies should pivot to digital, and why he left his job at CNBC to go freelance.

You can find Uptin on Instagram, Twitter, and Youtube.

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