Most of us are in the food and bev business because, in some way, we want to make a positive impact on how people eat. Most of us also have a Vision for the impact we want to make but might not know exactly how to accomplish this big dream.
You may have heard the old phrase “a vision without a plan is just a dream.” Today on the Real Food Brands Marketing Podcast, host and Food Brand Strategist Katie Mleziva shares her simple (but not always easy) 5-step process for accelerating towards making your vision a reality.
In This Episode:
Why Katie developed the Brand Strategy Streamlined Course
Why getting your brand strategy in place is crucial to serve as the North Star to inform every other part of your business
Why you should let yourself dream big
The importance of putting things down on paper
How a visual reminder can help make your vision tangible and motivating
Why it’s so important to speak to people about your vision
Podden och tillhörande omslagsbild på den här sidan tillhör Katie Mleziva. Innehållet i podden är skapat av Katie Mleziva och inte av, eller tillsammans med, Poddtoppen.
