Brian Sooy, the president of AESPIRE, joins us to talk about uncovering and clarifying your nonprofit's story, the art of focus, and why supporter-centered storytelling is a must.

Brian is the author of “Raise Your Voice: A Cause Manifesto,” the top-rated book that helps mission-driven leaders create thriving organizations. As a StoryBrand Certified Guide, Brian knows that when leaders find the clarity, they multiply their impact and their business thrives.

Here are a few additional resources that complement our conversation:

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Learn more about the tools Virtuous provides leading nonprofits to grow giving at: https://www.virtuouscrm.com/

Get an in-depth guide to responsive fundraising to help your organization grow generosity from the modern donor at: https://www.virtuouscrm.com/responsive/.

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