Curious how voice assistants get their personality? This month on FutureVision Conversations, host Tara Moore sits down with Jenna Niven, Creative Director, R/GA and Jen Vano, Creative Director, Verbal Design, R/GA to discuss how to build and brand artificial intelligence interfaces. Jenna walks us through the emerging areas of this complex technology and how brands are starting to integrate it into their businesses. We also get into language design for bots and conversational interfaces and how marketers should be thinking about deploying this technology.
Jenna Niven, Creative Director, R/GA
Jen Vano, Creative Director, Verbal Design, R/GA
“City Hideout” - Composed by Julien Rimailho
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