It's never been more important to understand your customers and what they value. But where does the customer experience begin? And how do you tactically create a consistent experience that will keep customers loyal?
[Jeannie Walters](https://www.linkedin.com/in/jeanniewalters/), Founder and CEO of [Experience Investigators](https://experienceinvestigators.com/), shares tangible pieces of advice for putting customers first through their entire journey with your organization.
She connects the dots between customer success and sales, and explains how the two groups can partner to optimize outcomes for all parties. She also dives into the use of technology in the customer experience, revealing how it can help and where it can hurt.
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