Many businesses have needed to shift focus to keep their employees motivated and to continue to generate revenue. Some companies tend to do far better than others. So what's their secret?Our special guest, Sarah Wirth has, along with her co-author Bill Eckstrom, spent a decade researching the activities, behaviors, and performance of leaders. After studying more than 100,000 coaching interactions in the workplace, primarily of sales teams, they have been able to determine how coaching affects team outcomes and growth.Bill and Sarah co-authored the Amazon bestseller, "The Coaching Effect". The Coaching Effect teaches leaders how to develop trust relationships, drive accountability, and leverage growth experiences to propel their team members to the highest levels of success. In this episode, Sarah Wirth shares with us what great leaders do to increase sales, enhance performance, and sustain growth. Should leaders really try to challenge people out of their comfort zone? Find out her answer to that question and how The Coaching Effect applies to crisis situations such as COVID-19. Tune in and take your leadership to a whole new level.
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