We’re all in the fitness industry to change people’s lives. and to change people’s lives we have to get them to come to our studio. What we may not think about all that often is that our customer journey begins long before they walk through the doors to the studio. What this means is that the capabilities of our website and ease of our booking software has a lot to do with the first impression that our potential future clients receive. If it’s too much of a hassle, challenging, or uninformative, they may decide that coming in is not worth all the effort.
In this episode Shay speaks with Shannon Tracey (an old friend of ours from our early careers) who shares key insights like this one from her time in the industry- most recently spend as the VP of business development for Mariana Tek, the new premium business management software for the boutique fitness industry, that has been taking the industry by storm.
In this episode you’ll learn more business success secrets that will help you remove any unintentional roadblocks to acquiring and retaining your clients, and you’ll learn some of the amazing things that Mariana Tek has integrated into their software, that not only help you ensure that you are providing the best possible customer experience from beginning to end but also that the process of client management is made simple and easy to use for you, your front desk team, and even your instructors.
