In this episode we talk to Simon Burton, founder and CEO of the Charity Film Awards, about how charities can use film to portray and amplify their work. Including:
-What is the aim of the Charity Film Awards and how did it come about?
-In what interesting ways have charity entrants to the competition been using video?
-Why is storytelling important for charities?
-Positive vs negative representations of charities and the people they serve: do upbeat messages work? Or are tragic images still the norm?
-Is it possible for organisations with limited resources to use video effectively as a tool?
-Will we see more charities engaging with video as a result of the enforced digital transformation brought about by Covid-19?
-Have any charities used short-form video and platforms like TikTok effectively?
-Are any charities using virtual and augmented reality or 360 video?
-How did the CFA turn itself into a virtual event in such a short space of time?
-Will we see virtual events becoming more the norm after the coronavirus situation is over?
-Are charities well-represented in mainstream screen media?
-Are there any good TV programmes, films about charities or philanthropy? If not, why not?
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