Things I Talk About In This Episode:

  • Why we get tempted to make something new instead of doubling down on selling what we've already created
  • What to do when you think you've run out of marketing ideas
  • Why our brains like to keep us from doing things that are new
  • The benefits of creating and selling a long-term product
  • Lessons learned from maintaining a bestselling online class for 4+ years
  • The difference between when your product is the problem vs when it's your marketing or offer

Links mentioned in this episode:

 

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