Welcome fellow photographers to another hot one! On this podcast episode we feature Louisville based commercial and editorial photographer Clay Cook. I was on Instagram an saw that he just recently teamed up with Wonderful Machine and Mullenberg Designs to print and produce his first official looking print portfolio. This obviously leads me to question how did he find work before this portfolio? I also ask questions like what has been the biggest win for him in marketing himself and securing paying clients. Clay also mentions how his role as an educator/ influencer comes into play and how one should go about earning a sponsorship. This is a great resource for anyone looking to print their first professional portfolio and gives insight as to the timeline, cost and what to expect.

Listen to Clay Cook

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What you will learn

3:28 What did you have in place before you new print portfolio? The problem with good enough5:32 How do you get your portfolio to “bounce around”? Forming Strategic Relationships8:00 Confidence to share your work10:57 How did you get work without portfolio? Advice for finding work without a print portfolio.12:21 Growing beyond the local market14:49 Marketing Strategy16:00 How does you being an educator factor into your marketi...

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