James Larese on Directing for Eminem, OhGeesy, Most Expensive Music Videos & More - No Jumper | Lyssna här

Sharps dives into the creative mind of illustrious video director James Larese, to chop it up about the business, how he navigates his way to success, artists he's worked with, how he keeps his motivation going, and more!

https://www.instagram.com/tha_sharp_one/

https://www.instagram.com/jameslarese/

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00:00 Intro

5:20 Wanting to direct music videos since he was 8 years old and being blown away after discovering MTV

7:00 James talks about his fascination for creating a full experience through music videos

9:10 Growing up without cable, going to a friend's house to watch MTV

10:45 James talks about putting work into a video to have it get shelved and the process of presenting treatments to labels

12:30 James on having a thick skin, rejection, and hearing “no” a lot more than “yes” in the industry

16:45 James talks about not asking “why” when your idea gets shut down

19:35 Sharp pushes James to talk his sh*t about the industry

20:15 James explains working with newer artists without big budgets because he liked the music

22:10 James on Ohgeesy being his son-in-law, witnessing the grind, and shooting the second “Musty” video

27:37 James says his largest budget on a video was $1.5 million and how budget does not dictate if it's a hit or not, Sharp is baffled

29:00 "A song ain't sh*t without a music video" Sharp talks about how music will only reach so far without a visual

29:45 Sharp praises James' work and the importance of shouting out people behind the scenes

30:44 James talks about working with Eminem on top of the Empire State Building for Jimmy Kimmel

32:00 James explains how Eminem's Empire State video performance came about, Sharp says James deserves his flower indefinitely

35:30 James says working behind the scenes is not for the recognition

40:50 The best time to get into the industry

45:40 James talks about what it takes to be a creative and how we can be our own worst enemy

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